The pharmacy business is quite different than it was 50 years ago. Today, customers are more demanding than ever. However, there are tools to grow your pharmacy and help you provide exactly what your customers need.
Choose a Scalable System
When you are looking for applications to run the day-to-day activities of your pharmacy and track back-office inventory and accounts, you need to choose a system that can grow with you.
Switching to another system once your pharmacy grows can be a very frustrating process. There is the possibility that information and customers can be lost in the transition. You want to choose a scalable system that can grow with you and work with multiple pharmacies as you open new locations.
Centralized Customer Accounts and Inventory Management
Your customers want to visit any of your pharmacies and get a similar experience. Centralized customer accounts and inventory management lets customers get the prescription they need from the location they want.
Another significant advantage of good centralized inventory management is to avoid overstocking while still ensuring that you have everything that your customers need. Stocking appropriately allows you to do more with a smaller space, which can enable you to open even more pharmacies down the road.
Customer Loyalty
Your customers aren’t satisfied just because you provide them with good service and the medication that they need. They also want to feel rewarded for their loyalty to your pharmacy and have new reasons to keep coming.
A customer loyalty program that will be effective for your pharmacy in today’s digital age requires more than a punch card. Serve your customers through your loyalty program with register redemption, coupons mailed or emailed, and coupons printed on the receipt. Offer extra promotions and loyalty levels to the customers who spend the most at your pharmacy.
Diverse Medication Delivery
If your customer always has to walk into your pharmacy to get the medication they need, they will likely find somewhere to go that has more options. Here are a few of the important areas to cover as you determine how to distribute medication to your customers:
- Home delivery. This is especially important for customers who receive repeat prescriptions, but it can also be a huge benefit for a very ill patient who doesn’t want to leave their home.
- Hospital bedside. Get your customers their medications before they leave the hospital so that they don’t have to make another stop.
- Curbside or drive-thru. Let your customers get their prescriptions filled without having to leave their car
Grow Your Pharmacy With a Great POS System
The best pharmacy point of sale system can centralize your accounts and inventory so you have more control than ever before. It can enable a loyalty system that will keep your customers coming back, give you options in medication delivery, and offer so much more. If you want a scalable solution for growing your pharmacy, get started with a POS system today.
